Digital Marketing

Selling your home in a ‘Digital First‘ era.

We target the untapped potential buyers who are actively spending more time on these platforms than actively looking through real estate portals.

We are Google certified and Facebook Partner experts who can maximise your return on investment when it comes to Google Ads, the Display Network and social media ads. What does this mean for you?

Richer Audience Pool

Sell more real estate with years of experience in digital marketing for real estate agents.

3x More Reach

Reach potential buyers on Facebook, Instagram and Google with your message.

2x More Leads

Targeting homeowners looking to sell and nurturing them into warm leads for you to contact.

They have increased our engagement and reach, they take the stress out of social media advertising for us. I highly recommend them to anyone looking to advertise on social media.

Barfoot & Thompson, St Heliers

Social Media

Social media marketing and advertising is vital to building your brand in today’s day and age. With the majority of people spending a ton of time on social platforms such as Facebook, it’s a no brainer.

  • 83% New Zealanders use Facebook and Instagram
  • 1hr 53mins avg time spent on social media networks each day
  • 73% use stories to experience brand’s services

Lead Capture

We all understand clicks and views. With Blankcanvas you can make your digital advertising work with your process.

Get direct response leads from your property ads. Qualify interested buyers and homeowners without landing pages or custom websites.

Once the form is submitted, send potential buyers to your favorite portal listing, your agency website, or your website.

Google Ads

The Google Display Network is made up of websites you know like The Guardian, Stuff.co.nz, and NZhearad.co.nz. These banner ads allow users to be retargeted with visual ads long after they visit your website. To gain extra authority by association with these sites, running Discovery campaigns on the display network is also a possibility.

  • 95%  of all searches for homes on the internet begin with a Google search
  • 85% match rate on “in-market” audience for properties
  • 80% of all New Zealand internet users use Google properties

Native Ads

Native ads reach the most people across Google’s network. They are automatically generated in multiple formats from your selection of images and headlines. Ads are promoted based on their performance.

Reach the passive audience who aren’t trawling the portals every day and only pay on clicks not impressions.

YouTube Ads

YouTube is one of the most successful and popular social media platforms but, for real estate agents, it’s still a relatively untapped terrority. Of course, many real estate agents have a YouTube presence but it’s not enough – just toes dipped in the water. Whether you’re a real estate agent targeting millennial home buyers, or your clients are people over 50 YouTube can help you target them.

  • 87% of New Zealand use YouTube
  • 82% of all consumer traffic is video, and growing
  • 90% discovered new products & brands on YouTube

Discovery Ads

We recommend Discovery Ads that appear next to related YouTube videos. It can be a homepage, in a search result or on a video partner site. And you only pay if the view clicks on the Ad and views it.

SkyKiwi Media

SkyKiwi is the largest and most influential Chinese Media in New Zealand covering over 92% of the Chinese Speaking community.

  • 92% local Chinese coverage
  • 800K social media followers
  • 500K daily site visits

Chinese Media

SkyKiwi covers both domestic and international news including current affairs, education, immigration, real estate, investment, finance, shopping guide, entertainment, etc. And they also own the largest Chinese web forum, which has 420K registered users.

SkyKiwi has a WeChat social media platform targeting a wide range of verticals.

Monitoring Your Campaign

Monitor your campaign performance in real time with updated performance stats.

Show your vendors the size of the market and how their marketing spend is performing

Available as PDF to attach alongside your vendor reports.

Join our email list to stay updated
Loading