When it comes to selling your home, first impressions are everything. And with most home buyers starting their search online, having high-quality, professional real estate photography is more important than ever. In this article, we'll discuss the steps you should take to prepare your house for sale, with a particular emphasis on the role that real estate photography plays in the process.

real estate photography

Preparing Your House for Sale

Clean and Declutter

The first step in preparing your house for sale is to give it a deep cleaning and declutter. This means removing all personal items and excess clutter so potential buyers can envision themselves living in the space. It's also important to make sure that all surfaces are spotless and that there are no lingering odours.

Make Necessary Repairs

Next, you'll want to make any necessary repairs. This could include fixing leaks, painting, or replacing worn carpets. The goal is to make sure that your house is in the best condition possible so that buyers can focus on the positive features of the home rather than being distracted by any flaws.

Stage the House

After you've cleaned and made repairs, it's time to stage the house. This means arranging furniture and decor in a way that highlights the best features of the space. Staging can make a huge difference in how buyers perceive a home, so it's worth investing in a professional stager if you're not sure how to do it yourself.

The Importance of Real Estate Photography

Once your house is clean, repaired, and staged, it's time to take professional real estate photographs. High-quality, well-lit photographs can make a huge difference in how buyers perceive your home. Here are a few reasons why real estate photography is so important:

It shows the Home in the Best Light

Good real estate photography will show your home in the best possible light. This means using a wide-angle lens to capture the entire room, as well as using professional lighting to highlight key features.

It Provides a Sense of Scale

Professional real estate photography also provides a sense of scale, which is especially important for buyers who are viewing the home online. This can help buyers get a better sense of the size and layout of the space, which can help them decide whether or not to schedule a showing.

It Helps the Home Stand Out

With so many homes on the market, it can be difficult to make yours stand out. Professional photography can help to set your home apart, by showcasing its unique features and making it look as attractive as possible.

It Builds Trust

Finally, good real estate photography can help to build trust with potential buyers. When buyers see high-quality photographs of a home, they are more likely to believe that the house is in good condition and that it's worth scheduling a showing.


Preparing your house for sale can be a daunting task, but with the right approach and the help of a professional real estate photographer, you can make sure that your home makes a great first impression. By focusing on cleaning, repairs, and staging, and by investing in high-quality real estate photography, you can increase your chances of selling your home quickly and for the best price possible.